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Colonial Williamsburg began extensive, multi-year construction renovation projects in 2000 to enhance the original 1957 Visitor Center complex and two of their five hotels. The projects comprise the largest undertaking of its kind in Colonial Williamsburg’s history and is among the largest capital investments ever made in the Virginia Tidewater region. The multiphase initiative is a carefully coordinated response to the demands of today’s traveling public that will ensure that Colonial Williamsburg facilities meet and exceed visitor and guest expectations for decades to come.
After completing the design of the new Visitor Center exhibits, 1717 was asked to design retail fixtures and exterior graphics for a large retail kiosk strategically located between the parking lots and the Visitor Center. The graphics are an adaptation of the brand identity 1717 created for the Visitor Center. The kiosk offers cold drinks, ice cream, film and a wide range of CW souvenirs.
